As part of an influencer campaign to celebrate to launch of EA Sports' F1 2021 video game in July 2021, we worked with creative agency 160over90 we created bespoke Instagram story templates. The design was inspired by the game's story mode and allowed the chosen influencers to interact with their audiences via polls and quiz'.
Influencers included Williams F1 driver Nicholas Latifi,
Chelcee Grimes and Aarava.
"The Instagram designs worked a treat and the influencers found them especially easy-to-use."
Joe Walters, 160over90 (on behalf of EA)
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